Creative Insights

Creative and critical thinking are not separate capacities. For ByBa, questioning reality first requires imagining that it could be different and building an identity of our own from which to think. Creativity shapes both processes. Without the possibility of difference or a singular position from which to see the world, critical thinking loses its foundation and risks becoming borrowed thought.

In 1985, two Dublin boys turned an afternoon of play into a clandestine journey to New York. Their story is not an invitation to imitate the feat, but to recognise a lasting childhood impulse: to explore, be seen and enlarge the world. Tools change, yet imagination still needs freedom, play, shared time and experiences capable of becoming truly lasting memories.

This guide gathers games and tricks for long car trips with children without relying only on screens. It suggests alternating observation, verbal imagination, music, audio stories, silence, surprises and strategic breaks according to the family’s energy. The journey becomes an opportunity to develop attention, memory, language, shared creativity and patience while travelling together along the way.

Competition drives creativity until pressure becomes excessive. Then fear appears, play and radical experimentation decline, and competitors begin copying one another. Football, Formula 1 and smartphones show how constant surveillance rewards incremental improvement, imposes grammars of convergence and ultimately destroys the very difference that competition was originally supposed to produce between those competing against each other in the first place.

This summer survival guide gathers play ideas for children aged 3 to 12, adapted to different ages and summer moments. From sensory activities with water and paint to missions, short films, invisible ink or no-fire cooking, it proposes reconnecting as a family through play, imagination and everyday creativity, without needing to fill every single minute.