Creativity is the ability to generate responses that are both new and useful. Far from being a gift reserved for a few or a skill exclusive to artists, it is a universal human capacity that can be developed. In this ByBa Cortex node, we explore what creativity really is, why it matters, and how it expands human possibilities.

This ByBa BAT highlights an everyday disconnection: adults experiencing their children as a burden while taking refuge in screens or rush. Through creative parenting, it proposes validating children’s flow, using the phone as a tool and replacing threat with anticipation, transforming adult reaction into relational intelligence and turning shared time into something deeply planted.

Lévi-Strauss's concept of bricolage describes creating with available resources instead of waiting for ideal ones. It offers a powerful lens for understanding creativity, innovation and problem solving. The bricoleur recombines existing elements, embraces constraints and explores possibilities through play. Many of humanity's most creative achievements emerge not from perfection but from resourcefulness.