Creative Insights

Creative biases are the automatic, unconscious pathways through which our mind generates ideas. ByBa identifies four: Modifying, Binding, Hybridizing, and Alienating. Understanding your natural bias — and learning the others — expands both personal and group creativity. Metacreativity turns instinctive creation into intentional creation. To grow creatively, you must train the biases that don’t come naturally.

Self-regulation grows through experience, not instruction. When adults offer calm and clear containment, children build inner safety—and with it, greater creative capacity. These practices nurture imagination, flexibility, and exploration. Simple games like “Forest Voices” or “Slow Race” support body regulation while expanding creative thinking.

Staying relevant as a creative doesn’t depend on talent but on training three hard dynamics: radical modification, which breaks and rebuilds; non-obvious hybridisation, which fuses distant worlds into new species; and strategic decontextualisation, which shifts meaning by shifting context. These dynamics stretch originality and keep your work ahead of patterns, trends, and algorithmic sameness.

There are eight billion creative people on Earth — yet only a tiny fraction knows it. Most were taught a narrow, misleading idea of creativity, and billions will never experience its benefits: identity, ownership, solutions, and Createfillment. Even many “professionals” create without creativity. The real tragedy isn’t the lack of creativity, but the lack of recognition.

In the early years, your baby learns by creating. Every object they touch, shake or bite becomes a tiny experiment to understand how the world works. Their thinking is rooted in the body and senses; repetition is not routine but research. Supporting them with calm presence fuels their curiosity, imagination and natural ability to explore and discover.