Happy Children’s Day!
Dear family,
On April 26th, we celebrate Children’s Day in Spain.
It’s not a random date.
It’s a reminder of something essential:
children are the driving force of our society.
But at ByBa, we want to go one step further.
Because this day shouldn’t be only about entertainment or gifts.
It’s an opportunity to pause…
and truly see what’s happening when a child plays.
Play is not leisure. It is language.
Play is not just a moment of fun.
It is a biological need.
It is a fundamental right.
And above all:
it is the language through which your children discover who they are.
That’s where they try, invent, fail, imagine and transform.
That’s where identity begins to take shape.
A gift for life: their creative rights
Today we invite you to something very concrete:
to protect three fundamental rights at home.
Three pillars that, if nurtured, stay with a person for life.
1. The right to be the author of their own story
Let them decide.
Let them imagine.
And above all:
let them tell us who they want to be.
Because when a child can narrate themselves, they begin to build themselves.
2. The right to have their ideas respected
Let’s listen to their words with the seriousness they deserve.
Even when they seem small.
Even when they seem “nonsensical”.
Because:
an idea validated today… becomes a confident adult tomorrow.
3. The right to play without a “purpose”
Not everything has to be useful.
Not everything needs a goal.
Sometimes the most important things happen when we are not looking for anything.
Creating something that serves no purpose…
is often the highest form of existence.
Capturing time, creating the future
We live in a world that moves too fast.
And children are often dragged by that rhythm.
That’s why, at ByBa, we propose something simple… yet radical:
to stop time.
With TimeTrap: Little Family Edition, our purpose is to help you create that space where creativity can emerge.
A space without rush.
A space with presence.
What can we actually do, day to day?
No need for big plans.
Just a different way of looking.
This April 26th —and every day— you can try something simple:
- Observe how they solve problems through play
- Be inspired by their sense of wonder
- Connect through shared creation
That’s where everything happens.
An important reminder
Creativity is not a gift reserved for a few geniuses.
It is a capacity we all carry within us.
And it flourishes when there is time…
and space.
One idea to keep
“Creativity is a right for everyone, everywhere and at all times.”
Not a luxury.
Not an extra.
A core part of who we are.
This April 26th
We invite you to do something very simple:
-get down to their level
-play by their rules
-let yourself be carried away
And remember something essential:
by protecting their creativity…
you are protecting their freedom.
Happy day to the youngest members of the family.
And to those who know how to accompany them.
With love and creativity,
The ByBa Team 🌈